News & media
Ujala Speed News
Agency project · Built a fast news portal with categories, article pages and a clean reading layout. Results not published.
Visit website ↗Case Studies
Industrial safety · in-house role at MTandT Group
TsaF Safety
In-house · Designed and built the WordPress site; lead SEO, LinkedIn presence and site administration. Results not published.
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Industrial equipment · in-house role at MTandT Group
Comet Bharat
In-house · Website redesign for an aerial work platform brand. Results not published.
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Scaffolding & access · in-house role at MTandT Group
AQ Access
In-house · SEO and blog content targeting aluminium scaffolding searches. Results not published.
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eCommerce
Ravi Mobile Gallery
Agency project · Online store with product catalogue, cart, checkout and payments, plus shop billing tools. Results not published.
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Billing software
Store Billing Software
Our product · GST invoicing, customer records, sales and payment reports, print and digital sharing.
Discuss a similar project ↗Work led by Yatin Chaudhary
Real projects, described plainly: what the business needed, what was done and what changed. Where results were measured and can be shared, they are shown. Where they cannot, we say so instead of inventing numbers.
Featured case study: D2C nutrition brand
From a handful of branded rankings to thousands of page-one keywords
- Business
- D2C nutrition brand
- Role
- Digital Marketing Executive (in-house), April 2023 to September 2024
- Problem
- Organic rankings were thin and concentrated on branded searches; paid campaigns were not converting at a rate that justified the spend.
- What was done
- Technical SEO fixes, content optimisation across category and product pages, targeted link acquisition; full-funnel Meta Ads with creative testing; Google Shopping and Search with feed and bid-strategy work; a social content strategy built on fitness education and product storytelling.
Results
4,000–5,000keywords on Google’s first page within 12 months
10Xreturn on ad spend on Google and Meta Ads
12,000+social media followers
More projects
Cashify-style marketplace for pre-owned phones
- Role
- Built the platform end to end
- Need
- Let customers buy and sell pre-owned phones online through a simple, trusted flow
- Work
- UI/UX and full-stack development of an e-commerce platform modelled on the Cashify buy-and-sell experience
GST billing software
- Role
- Built the product
- Need
- Fast, GST-ready invoicing for small businesses
- Work
- GST invoicing, customer records, sales and payment reports, print and digital sharing
Exuverse
- Role
- Designer, WordPress developer and SEO lead
- Need
- A corporate site to present IT services and support SEO and paid campaigns
- Work
- Figma UI design, WordPress build from scratch, on-page SEO, structured data and speed optimisation from launch
Exuverse Spaces
- Role
- Designer, developer and local SEO
- Need
- Inbound enquiries for a commercial interior design company
- Work
- Figma to WordPress build, service-page structure, local SEO and Google Business Profile optimisation
Outcome: inbound leads from local search (figures not published)
Lead-generation campaigns
- Role
- Digital Marketing Executive at Geo Ads Media, April 2022 to March 2023
- Need
- Enquiries for clients in real estate, education and healthcare
- Work
- Meta Ads and Google Ads lead campaigns, WordPress site upkeep, SEO audits and client reporting
Local SEO across five business locations
- Role
- Digital Marketing Specialist, from October 2024
- Need
- Visibility in Google Maps and local search for several locations
- Work
- Business Profile optimisation, citation building, review strategy and local pack rankings
HRMS portal for 5,000 people
- Role
- Built the portal
- Need
- Run HR operations for a workforce of 5,000 people in one system
- Work
- Onboarding, attendance, leave management, payslips and an admin dashboard; now offered as a product
Four online stores for small businesses
- Role
- Freelance full-stack developer, 2021 to 2022
- Need
- Get small businesses selling online with working payments
- Work
- Product catalogues, checkout, Razorpay and PayU integration, responsive design, client training
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